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Senior director product marketing - golf (Full Time) - CARLSBAD CALIFORNIA, UNITED STATES

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Well-known member
Adidas Group | Carlsbad California United states
Expires: September 12, 2026


Experteer Overview As the senior adidas Golf product leader, you own the global product vision and portfolio strategy across Apparel, Footwear and Accessories. You’ll shape long-term priorities, investments and range architecture to drive sustainable growth, brand heat and profitability. Working with Design and Operations, you guide the end-to-end creation ecosystem and deliver enterprise-wide portfolio recommendations to the Golf SLT. This role combines strategic leadership with cross-functional execution to elevate adidas Golf on a global stage. Compensation / Benefits • Own the global product vision and multi-year portfolio strategy for adidas Golf across all categories • Set category priorities and investment principles aligned with Golf, Brand and Enterprise strategy • Translate insights into strategic direction, resource allocation and measurable outcomes • Establish category financial ambitions and performance measures with Finance and Commercial leaders • Lead end-to-end creation ecosystem governance with Design and Product Operations • Align cross-functional teams (Development, Go-to-Market, Marketing, Sales, Finance, Strategy) around long-range and seasonal plans • Resolve cross-category conflicts and protect the total Golf portfolio in broader Brand forums • Coach and develop the global Product organization and leadership • Set innovation agenda across product, materials, data, digital capabilities and responsible AI • Sponsor transformation initiatives to improve speed-to-market, quality and effectiveness • Maintain a culture of accountability, consumer centricity and disciplined execution • Operate with broad discretion within Golf and Brand strategy and escalate only material decisions Tasks • 15+ years of progressive experience in Product Marketing, Category Management, Merchandising, Product Creation or related roles • 8+ years of people leadership experience including leading senior leaders and global teams • Track record of multi-category strategy, portfolio decisions and delivering financial outcomes • Strong executive communication, influence, and change leadership capabilities • Ability to translate consumer, data and AI-enabled capabilities into business value • Deep understanding of the golf consumer and competitive landscape • Advanced Microsoft 365 skills, particularly PowerPoint and Excel • Fluent English, written and spoken Key requirements • robust medical benefits (HSA/FSA) • dental and vision coverage • 401k with employer match and stock purchase plan • education assistance • paid parental leave • bonus eligible based on performance


 
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