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Manager product marketing - golf (Full Time) - CARLSBAD CALIFORNIA, UNITED STATES

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Well-known member
Adidas Group | Carlsbad California United states
Expires: August 11, 2026


Experteer Overview In this role you lead the global product marketing strategy for adidas Golf apparel and accessories, shaping ranges from concept to go-to-market. You partner with cross-functional teams across design, development, merchandising, finance, and legal to ensure alignment with brand and financial goals. You will gather insights, drive seasonal strategy, and manage information and images to enable timely marketplace execution. This is a high-impact role that pairs consumer insight with premium, lifestyle-performance design to grow the global golf business. Compensation / Benefits • Own end-to-end product marketing for global golf apparel and accessories ranges • Develop and present seasonal range strategies and milestone briefs • Build curated product assortments aligned with consumer needs and brand priorities • Ensure cross-category alignment with seasonal footwear strategy • Collaborate with Design, Development, Operations, Merchandising, and commercial teams • Manage product information in systems like M-3 and Origo • Gather and share consumer, market, and competitive insights • Identify category growth opportunities and innovations • Collaborate globally with Finance, Legal, and Creation Centers to enable decision making • Communicate with regional teams to support the seasonal process • Create and manage SharePoint solutions for information sharing • Oversee seasonal operations including line lists, sample orders, photography workflows, and content Tasks • Bachelor's degree in a related field • 4+ years of product marketing experience • Apparel industry experience • Basic knowledge of golf industry • Understanding of product design and development process and seasonal calendars • Strong attention to detail and communication skills • Ability to manage multiple priorities in a fast-paced global environment • Strong presentation and public speaking skills • Proficiency in Excel, Word, and PowerPoint • Experience organizing meetings, presentations, or events • Passion for sports, fashion, and growing a global business • Ability to embody adidas values in leadership and collaboration Key requirements • medical coverage with HSA or FSA • dental and vision plans • retirement and stock options (401(k) and Stock Purchase Plan) • parental leave and leave policies • education assistance • employee product discounts


 
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