GolfJobs
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One Belian Seed Talent, Culture & Change | Phnom penh Cambodia
Expires: October 23, 2026
Reporting To: Board of Directors / Chief Executive Officer
Remuneration: Up to USD 10,000 / month (Negotiable based on experience, plus competitive expat benefits)
Position Summary
The Chief Marketing & Event Officer (CMEO) will serve as a core executive team member responsible for elevating a world-class, 36-hole luxury golf and lifestyle asset designed by an exceptional golf legend. The primary mandate is to translate high-level corporate brand identity into exceptional, memorable customer and member experiences, position the property as Southeast Asia's premier golfing destination, and drive aggressive growth across global, regional, and high-net-worth local membership bases.
Key Responsibilities1. Strategic Brand & Marketing Leadership
Candidate Qualifications & ProfileEducation & Experience
Skills & Competencies
Expires: October 23, 2026
Reporting To: Board of Directors / Chief Executive Officer
Remuneration: Up to USD 10,000 / month (Negotiable based on experience, plus competitive expat benefits)
Position Summary
The Chief Marketing & Event Officer (CMEO) will serve as a core executive team member responsible for elevating a world-class, 36-hole luxury golf and lifestyle asset designed by an exceptional golf legend. The primary mandate is to translate high-level corporate brand identity into exceptional, memorable customer and member experiences, position the property as Southeast Asia's premier golfing destination, and drive aggressive growth across global, regional, and high-net-worth local membership bases.
Key Responsibilities1. Strategic Brand & Marketing Leadership
- Formulate and execute the overarching marketing, PR, and brand strategy to position the venue as a top-tier luxury golf destination in Asia.
- Oversee brand governance across all touchpoints, ensuring seamless alignment between digital communications, on-ground experiences, and corporate partnerships.
- Lead digital marketing initiatives, including performance marketing, social media campaigns, content creation, and web/app presence to generate worldwide brand awareness.
- Drive targeted B2B and B2C marketing campaigns focused on high-net-worth individuals (HNWIs), corporate clients, regional golf tour operators, and lifestyle media.
- Conceptualize, plan, and execute world-class flagship events, including professional golf tournaments, corporate invitationals, high-society galas, and luxury lifestyle activations.
- Oversee end-to-end event operations, budget management, sponsorship acquisition, vendor management, and post-event ROI analysis.
- Collaborate with international golf associations, luxury brand sponsors, and broadcasting partners to host international-scale sporting events.
- Develop and execute data-driven membership acquisition, engagement, and retention strategies.
- Design high-value membership packages, corporate tiers, and exclusive privileges that appeal to regional business leaders and local elites.
- Build and nurture strong relationships with existing members, establishing feedback loops to maintain elite service levels and high satisfaction rates.
- Identify and secure strategic alliances with luxury lifestyle brands (automotive, horology, private banking, aviation, premium spirits) to enhance venue offerings and co-fund major events.
- Build relationships with regional tourism boards, airlines, and luxury travel agencies to position Phnom Penh as a prime golf tourism hub.
- Lead, mentor, and build a high-performing marketing, public relations, design, and event management team.
- Manage the department’s annual operating budget, ensuring optimal ROI on marketing expenditures and event profitability.
- Work closely with Golf Operations, Food & Beverage (F&B), and Resort Management teams to deliver integrated guest journeys.
Candidate Qualifications & ProfileEducation & Experience
- Education: Bachelor’s degree in Marketing, Business Administration, Hospitality/Event Management, or a related field (Master’s or MBA is an advantage).
- Experience: Minimum 10–12 years of progressive marketing and event leadership experience, with at least 5 years at a senior director or executive level.
- Industry Background: Proven track record in luxury hospitality, championship golf resorts, premium private member clubs, or high-end sports/lifestyle venues.
- Geographic Experience: Prior experience working in Southeast Asia or emerging markets in an expat capacity is highly desirable.
Skills & Competencies
- Luxury Event Execution: Proven ability to design and deliver high-visibility, flawless events catering to C-suite executives, VIPs, and HNWIs.
- Membership Acquisition: Strong commercial acumen in membership structuring, funnel conversion, and lifetime value optimization.
- Brand Builder: Creative visionary capable of taking world-class architecture and sports infrastructure and turning it into an iconic regional lifestyle brand.
- Leadership & Influence: Outstanding interpersonal and communication skills in English; ability to lead multicultural teams and interface with board members and high-profile stakeholders.
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